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The Netflix Player by Roku

The Netflix Player by Roku

May 20—Alpha launched the Web site and eCommerce solution for Roku’s Netflix Player. Alpha delivered site development, content management system and eCommerce solution for the Silicone Valley based company. Alpha worked closely with Roku’s agency of record, Rocketshop from Vancouver, WA, on design and implementation. The site’s launch drew major traffic from sources such as Digg (#4 posting), New York Times, Time and Wired and continues to gain popularity and positive reviews.

Alpha executed both Web site and an eCommerce development under an aggressive timeline to meet the product’s launch date. The end product was a robust, yet easy to use Content Management System and eCommerce solution that integrated with Roku’s accounting, inventory management, and shipping operations.

The Netflix Player by Roku™ is a new device priced at $99.99 that enables Netflix subscribers to instantly stream movies and TV episodes directly to their televisions.

The Netflix Player by Roku

About Alpha

Our digital communications educate, motivate and inspire your clients to create tangible results and lasting impressions. We focus on digital video, website design, digital marketing and custom applications.

Alpha Clients